Branding + Packaging that hits harder
for cpg founders who aren’t here to blend in
I help emerging brands punch above their weight with bold, shelf-ready branding + packaging—from brand identity and packaging concepts to complete retail-ready systems.
A different way to build your brand
Skip the long timelines and endless revision cycles.
We build your brand together during focused design sessions using live collaboration, instant feedback, and 3D visualization—so decisions happen in minutes instead of weeks.
Less back and forth, more forward motion
make your move
Knock out one major piece of your brand— or build the complete system.
Either way, your brand starts showing up on a different level from day one.
1-2 punch
DESIGN DAY
A focused day dedicated to one major brand or packaging objective.
Best If:
You’re building one step at a time.
You’ll Leave With:
A meaningful piece of your brand/packaging system complete, plus a clear path forward.
Examples:
— Logo + Brand Foundation
— Front-of-Pack Design for 3-4 SKUs
— Back-of-Pack / Side Panel Buildout
— Master Case or POS Display
— Supporting Brand Materials
$1050 / Design Day
full rounds
DESIGN WEEK
An immersive week dedicated to building your brand + packaging system.
Best If:
You’re ready to get it done in a cohesive push.
You’ll Leave With:
A cohesive brand + packaging system ready for retail launch.
Examples:
— New brand launches from scratch
— Major brand + packaging refresh
— Retail-ready 4+SKU packaging system
— Illustration-heavy packaging design
— Deeper concept exploration
$3200 / Design Week
here’s the plan.
1.
Pick a day or week that works for you. You'll need to be online to give feedback from around 10:30 AM to 5 PM ET as I tackle your project. Lock in your date with a 50% deposit.
book.
2.
prepare.
Check your email for two action items: book a 45-minute strategy call 2-3 days before our dedicated design day, then complete your prep work (workbooks + instructions) before the strategy call.
3.
engage online.
On our design day or week, we'll communicate via Slack or Messenger. I may ask for a quick Zoom or call, but most of our collaboration will be over messaging so I can focus + deliver.
4.
get support.
After our dedicated design day, I’m available for 30 days via email or messenger. Reach out if you’re stuck. I’ll provide answers, feedback, + personalized video demos as needed.
If you’re inventing something new—or trying to stand out in a crowded category—playing it safe won’t get you there.
book your
design day
want to discuss your project first?
hey there, i’m bethany
I help CPG founders create bold, shelf-ready branding and packaging in just a few focused days.
My background in product development and brand strategy means we’re not just making things look good—we’re building brands that work in the real world.
connect with me >
faq’s
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After you book your design day, I will send you an email with two action items: 1. book a 45 minute strategy call 2-3 days before your design day, and 2. complete your prep work. The email will contain a link to a google drive folder containing all prep work, which consists of workbooks with helpful prompts as well as instructions for how to communicate day of, how to share files, and what to expect on the day of.
Prep work can take clients 3-4 hours over 1-2 weeks to complete, as you may need to track down information and/or photos, so please give yourself enough time to complete your prep work. -
Since I have a limited number of design days, there are no refunds for cancellations. If you need to reschedule, please do so with as much advance notice as possible.
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My work day begins around 10 AM ET and continues until 5 PM ET. For those in the united states, this works well from coast-to-coast as you only need to be online ready to give feedback starting around 11:00 AM ET/ 8:00 AM PT. If you are outside the US, let’s discuss so we can adjust the hours to work for both of our schedules.
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You can always book a free 30-minute intro call before you book your design day. We can discuss your project and I will give my best guess of how many days will be required. If you are on a tight budget, we can also discuss what can realistically be completed in a one design day.
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Typically, I book out 2-4 weeks in advance. I recommend giving yourself at least 2 weeks to thoroughly complete your prep work so you can get the most out of our day together. Check my calendar to see my upcoming availability.
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Since we will have a 45-min strategy call a few days before your dedicated design day, I will have everything I need to get started at 9:30 AM ET. I will need you to check in around 11:30 AM ET, and will likely need you to remain extremely available from then until 5 PM ET to provide feedback and direction. If you are slow to respond on the day-of, this will limit what we can achieve.